Health Habits Challenge!

Are You Finally Ready to Say YES to ‚ÄčYOU?

‚ÄčLose weight and enjoy the reasons you work even more (for free), starting ‚Äč‚Äč‚ÄčDecember 2nd

Experience EXACTLY How Much Better You'll Feel and Work with Better Health Habits!

‚ÄčFeel Like You ‚ÄčNeed to Get Your Life in Order?

‚Äč‚ÄčYou've been meaning to

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    ‚ÄčFinally get back in shape or lose weight
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    ‚ÄčGive yourself, your business, and your loved ones the energy they deserve
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    ‚Äč‚Äč‚ÄčStart doing you, making better choices towards your goals ‚Äč
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    See ‚Äčhow much you can enjoy your life and business

‚ÄčBut instead you always

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    ‚ÄčGet discouraged not seeing results as quickly as you used to
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    ‚ÄčFeel overwhelmed dealing with multiple projects/clients, deadlines, kids, etc. 
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    Procrastinate because you haven't been stern enough to follow through
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    Give up on crazy diets and exercise?

Having problems with follow through?  How many times per ‚Äčweek do you say "not yet," or de-prioritize good things you mean to do? Taking care of yourself, getting out of bed, eating healthy, ‚Äčexercising, turning off the TV, the list goes on...

This procrastination is practice saying no to your goals, which hurts your productivity, confidence, and quality of life.

By the way: this is normal, but not great. ‚ÄčIt's always a good time to get consistent so you can reach your goals!

Reasons Your Last Diet/ Workout Failed, and You Keep Procrastinating

‚ÄčChanging by yourself is hard! It's the difference between people who say they want to one day start/improve their business, learn ‚Äčto play guitar, run a 5k, speak Spanish, or lose weight, and those who do it.

The internet estimates we make about 35,000 decisions each day; a study from Cornell University says 221 are food related. That's a lot to handle. Each one ‚Äčbrings us closer to or further from our goals. Here's why you gave up:

  • Your objectives weren't SMART enough to motivate you
    • Specific- "I'll do the exercise stuff at the gym"
    • Measurable- "and eat healthier foods"
    • ‚ÄčAchievable- "‚Äčworking out 2 hours longer every day"
    • Relevant- "because I probably should" (Did you know your purpose?)
    • Time-bound- "forever"

So of course, when the dessert menu came, or it felt too hard to put on shoes, it was easy to say "Just this once," "I'm too tired," etc. I would too!

  • You didn't have support

‚ÄčNew sports bras and shoes don't count. Did you have a partner or coach who was at least as committed as you were? Did you find community with others going through the same changes at the same time? Was anyone/anything holding you accountable?


  • You didn't ‚Äčthink you ‚Äčwere important enough

‚ÄčYou sometimes wonder, "Who am I to get what I want out of life?" You feel too busy- maybe you're such a giving person that you usually put others' needs ahead of your own- work, kids, ‚Äčschool, relationships, ‚Äč‚Äčetc.

If your personal health is declining, you're killing your energy, focus, and performance. You're also increasing your risk of chronic disease and early death. That's not helping others! Like airplane oxygen masks, put yours on before helping others. You can only serve to the level of your consciousness and ability.


  • You needed more practice

‚ÄčHow long did it take you to learn to ride a bike? How ‚Äčmany times did ‚Äčyou crash before you got the hang of it? Sometimes behavior change is discouraging, but clear objectives, support, and valuing yourself will motivate ‚Äčyou through ‚Äčtough moments until you see ‚Äčyou can do it, build momentum, and start seeing results!‚Äč‚Äč

One more. The biggest and scariest of all...

‚ÄčWhat's really keeping you from
reaching your goals?

‚ÄčWe ‚Äčtrick ourselves into believing we're completely in control of our choices. But if you were really in charge, how do you end up doing so many things you said you wouldn't? ‚Äč‚ÄčWould you still carry extra weight, procrastinate, and ‚Äčwaste time doing everything except what you say is important?

Let's Talk About It: Fear

See if these apply to you:


Fear of failure- Deep down, you were afraid the results ‚Äčof your ‚Äčnew plan would be slower or less noticeable than ‚Äčyou hoped. You feared this disappointment, so you did little things like a few pieces of candy, or skipping days.


This gave you a sense of control- if you were going to fail, at least it would be on your own terms. But you were actually so far out of control that your reach for it killed your goal!

When your results ‚Äčweren't what would've happened if you had stuck to the plan, you told yourself and your friends, "I tried." Then sadly returned to ‚Äčthe same old habits that you still wish you could change.‚Äč

Procrastination is the fear of failure- taking the easy, insignificant win now over putting effort into your best (or just better) potential outcome. And explaining it away like your goals aren't important. Ouch!

Fear of rejection‚Äč- This ‚Äč‚Äč‚Äčcomes up with sense of identity, reputation, and belonging. If people know you as ‚Äčthe guy/girl who will always throw back a few cold beers and hot wings after work, the first few times you didn't ‚Äčwere surprising. Same if you usually drop everything to take care of others. 

The pressure to fit in is important. You felt like you should keep doing what you've always done... but that always gets you the same results you want to change, right?


‚Äč‚ÄčSome ‚Äčentrepreneurs ‚Äčinclude ‚Äčfear of success.‚Äč ‚ÄčI don't think you're afraid of accomplishing your goals and being compensated for the immense value you create. It's more likely you're afraid people may reject your status or investment into your success, or afraid of failing in new responsibilities‚Äč.


Also, FOMO, fear of missing out, regret, or making a wrong decision, is a combination of fear of failure and fear of rejection. Take a ‚Äčmoment to ‚Äčclarify it for yourself- what do you ‚Äčimagine will happen if you say no to that episode, event everyone's going to, or cookie?

‚ÄčYou deserve to know what happens when you apply yourself

‚ÄčYou don't want to go through life without knowing what you could achieve. You're ready to stop letting your fears, phone, food, and TV control your life.

If you need excuses, use them to reach your goals, not sabotage ‚Äčthem yourself...

‚ÄčPeople love to make excuses NOT to do the things they know they should.

  • "I can't, something came up/ someone needs my help."
  • "I would, but I don't feel like it now."
  • ‚Äč"I'm not sure how to ‚Äčstart, so I'll wait."
  • "I'm gonna eat what I want because treat yo self / I'm worth it/ life is short."


Remember opportunity costs. Every time you say YES to something, you are saying NO to several other things:

  • Saying YES to another emergency project from that annoying client is saying NO to new prospects during that project
  • ‚ÄčSaying YES ‚Äčto that extra drink is saying NO to a fresh start in the morning
  • Saying YES to chocolate cake is saying NO to your healthier ‚Äčoptions right now
  • ‚ÄčSaying YES to temptation is saying NO to what you believe is right on paper, before the moment started

‚ÄčMOST PAINFULLY, ‚Äčsaying YES to excuse yourself from your goal‚Äč is saying NO to your goal

Don't get it twisted- ‚Äčwhen you believe and behave that you are worth it, you'll say YES to YOU‚Äč!


Life would be short if you were ‚Äčto die right after eating that cake. But the sweetness of life comes with the confidence of knowing you will do what you told yourself you would across time and situations. 

‚ÄčTired of showing yourself that you and your goals are worth less than a mouthful of ‚Äčcake?

(weird to say it like that, right?)

Take your power back!

‚ÄčSwitch it up. Instead of telling yourself eating a little cake won't hurt right now, recognize skipping‚Äč the cake won't hurt, ‚Äčwhile saying YES to yourself and your long-term goals.

It's a practice; I know the first few times can be challenging. I'll never forget the first office birthday party on this challenge. It was probably the first time I've ever said no to cake, while I politely watched 7 people around me eat it.

But the feeling of success was beyond rewarding! I was more excited not to eat that cake than I had ever been to eat any cake.

You just need a framework with clear objectives, support, and ‚Äčthe belief you're worth the effort to face your fears.

It's Time to Prioritize ‚Äč‚ÄčYour Goals ‚Äčand ‚ÄčYourself

I had been looking for a way to empower my audience, showing them how their health habits impact their businesses and lives. ‚Äč‚Äč‚Äč‚ÄčSo when I heard about the 75HARD health challenge, I gave it a try, figuring it could only help.

People I've been talking about the challenge with say things like, "Wow, you're so disciplined!" and "I could never do that, I like ____ too much."

But I knew I was still the same Reggie who was eating giant gourmet cookies before the challenge. The only differences were clearly defined objectives, a sense of purpose, powerful incentives, and the belief that I'm worth it.

‚ÄčAfter the challenge, the results were even better than expected! So I made a beginner's version for people who haven't had much success with diet or exercise.

I ‚Äčknow most people aren't ready for a full 75 day lifestyle overhaul. But wouldn't it be great if for 28 days, the decision to make a healthier choice was completely obvious? You'd ‚Äčvirtually have to say ‚ÄčYES to YOU, and finally make progress towards your goals!

I've got THE SIMPLE SOLUTION to practice reaching your goals


health habits challenge

The online 28-day Health Habits Challenge with Fit for Freelance is THE FRAMEWORK that makes opportunities to say YES to ‚ÄčYOU crystal clear!

Here's how prove YOU have the power and confidence to reach your goals:

  • 1
    Set and commit to clear objectives: Knowing is half the battle! A SMART plan shows you the exact moments you can say Yes to You
  • 2
     Win each day:  Reward yourself and celebrate each successful day with check marks in your ‚Äčchallenge calendar. See your purpose and affirmations daily to stay focused on your goals
  • 3
    ‚ÄčHuge support! ‚ÄčTimely Facebook live casts. Share stories and connect with others on their self-improvement journey in our private Facebook group. I took a stricter version of this challenge this summer, so I'll guide, answer questions, and encourage you in chats and emails!
do best work as entrepreneur


See FAQ below for details‚Äč and ‚Äčrationale

  • Track how many servings of alcohol you drink each day on calendar
  • Nutrition‚Äč- with ‚Äč2 or fewer off-diet meals per week
    • ‚Äč3+ servings of ‚Äčfruits and vegetables/day
    • No sugar-sweetened foods or drinks- ‚Äčincluding candy, cakes, pies, cookies, soda, tea, or drank
      • ‚ÄčException: ‚Äč70% or higher dark chocolate
    • No ‚Äčbattered or deep-fried foods, bacon, or chips

‚ÄčA‚Äčt least 6 days per week:

  • Exercise 30+ minutes- walking counts!
  • Drink more water:
    • ‚ÄčWomen: 3 quarts (96 ounces, 2.8 liters)
    • Men: 1 gallon ‚Äč(128 ounces,  3.8 liters)
  • ‚Äč20+ minutes of self-improvement or business books or podcasts

If you miss the objectives, you have to restart the challenge on Day 1.

What makes this challenge different from your typical resolution is the free-upon-completion element- a $325 recommended accountability deposit. 86% of people who make a deposit found it helps them keep their commitment. You realize ‚Äčskipping your exercise/cheating on your goals isn't worth ‚Äčthat‚Äč much!"


When you successfully complete the challenge, you message me to return your deposit, no questions asked. Think of it like betting on yourself, but it's not gambling if you know you're gonna win.

entrepreneur wellness challenge

What People Are Saying About Starting The Health Habits Challenge

entrepreneur wellness challenge

“I do for my kids and community, but not me."

“I need to get healthy for me. I take no meds, but I'm always 'borderline.' I want to lower my blood pressure and sugar, and ultimately lose weight.

I want to get more active so I can do more of what I love- go to the beach, paddleboard, swim, etc. If I do more, my kids will too. I'm ready."

‚ÄčMonica W.
- ‚ÄčFood Pantry Director and Busy Mom

“To reaffirm to myself that I'm valuable enough to make sacrifices for."

‚ÄúI'd gladly trade temporary indulgence for the satisfaction of making good choices, improved performance, and a feeling that is farther reaching."‚Äč

‚ÄčDarrell M.
- ‚ÄčHigh School Strength and Conditioning Coach and Educator
fit for freelance testimonial
health habits challenge testimonials

“Kick the urge to reach for chips and sweets...

‚Äčand start taking 20 minutes a day to check in with myself/self-improvement on a consistent basis. Of course if I lost a few pounds I would be a-ok with that as well."‚Äč

‚ÄčWhitney S.
- Luxury Retail Manager

‚ÄčJoin the ‚ÄčHealth Habits Challenge
Starting ‚ÄčDecember 2nd!

Whether you suck at following through long enough to get powerful results, or you're a lifestyle discipline athlete looking for a fresh approach, join the challenge that makes it simple to

say YES to YOU!

do best work as entrepreneur

Sign up ends Sunday, 12/1 at 11:59pm ET

‚ÄčMore fun with friends! Share the challenge

"If you were to recommend this challenge to your best friend, what would you say?"

  • It really works without buying specialty items or food. -Carol H.
  • This month will show you how easy it is to live a healthy lifestyle. -Dayne W.
  • I would say that it was a fun way to stay dedicated and committed -Zach B.
  • Hey Brother check out this health group my friend Reggie has. Lots of great like minded people to help you stay on track to achieve your health goals. -Tommy B.
  • It‚Äôs motivating to give yourself a timeline with goals and a method to get there. The support of community is huge. -Christina C.
  • The biggest reward you can gain is awareness of how your body is really feeling. -Rachel C.
  • This will challenge you in new and unexpected ways. You may have tried many other things, I would highly recommend trying this as it will change the way you look at some of your behaviors. -Sam F.
  • Reggie has a great program that will motivate you to be better. It is a whole-person improvement which will help you, your family and those around you! -Lauren M.
  • Easiest way to make changes. It wasn‚Äôt about scale, although I lost 7 pounds. Monica W.
  • Do it! Even if you don't complete everything it is the mindfulness that sets you free and proves that you said "yes" to yourself. You can see your progress and or what you need to work on and it is inspiring. -Jacki K.
  • It works. Could change your life -Jordan S.

‚Äč"What was your biggest fear, and did it come true?"

"I used to indulge mindlessly, so I was afraid...

‚Äčthat I wouldn't stick to the program or participate in the group. But instead, I enjoyed posting in the group regularly and I achieved awesome results like losing inches off my waist! I also gained the ability to talk myself into just getting up and going to work out when I didn't want to."

‚ÄčAlexandria S.

"I thought I would mess up...

‚Äčkeeping up with the exercise. [My fear] did not come true. I was able to consistently wake up in the morning before work to get in exercise. The improved work/life balance has lowered the stress and helped with my sleep and waking up at 5:30am. My favorite result was improved energy and body image."

‚ÄčBrett G.
- ‚ÄčDad and Engineer

‚ÄúI wasn't sure if I could do it.‚ÄĚ

"I've always convinced myself I don't need to diet; I'm in good enough shape. Plus a dessert bar just opened by the office, July 4th was coming, etc. I realized I was making tons of excuses for why I wouldn't do things I know are good for me, and I wondered how that translates to my business. 

I decided to give the challenge a try. In 28 days, I had exercised every day, didn't eat any cake, ‚Äčfelt UNSTOPPABLE when I followed through, and  focused better when working. I even took it to 75 days!" 

‚ÄčReggie Wilson (me!)
- Wellness Coach and Freelance Medical Education Writer

What People Are Saying ‚ÄčAfter Finishing The Health Habits Challenge

‚Äú I succeeded in my main goal- to refocus on taking care of myself.‚Äč"

‚ÄčI exercised 20 times this month. I ate a LOT of fruit and vegetables. I had 5 alcoholic beverages all month and one sugary beverage. I drank more water than I have ever drank in my entire life. I improved my mind with podcasts and articles to help me professionally and word games to improve my vocabulary. I had 2 desserts and NO ICE CREAM which was a very big accomplishment for me. I lost 4 pounds and 2‚ÄĚ from my waist. Coming in to this challenge, I was worried that I was changing too much at once and would not succeed. But I found the guidelines to help me, the group to motivate me, and even though I faltered in some areas, I felt that I succeeded in my main goal- to refocus on taking care of myself.

‚Äč‚ÄčSam F.

“People are calling me svelte."

‚ÄúOne belt notch skinnier! People are calling me svelte, which is apparently what you call a hairy man who loses a bit of weight."‚Äč

‚ÄčBob O.
- ‚Äč‚ÄčBond Attorney

‚Äč"I'm going for another 28-day stretch. These outcomes have felt awesome."

‚ÄčNoah W.
Yes to You testimonial

‚Äč"I have more energy, feel younger and healthier, and my mind is clear and sharp."

"‚ÄčI was motivated by two factors ‚Äď one, to get in shape physically; and two ‚Äď to have more clarity of thought. Although I have followed a healthy diet for many years, as I‚Äôve aged, I‚Äôve noticed I feel more sluggish and have an overall slight feeling of malaise.


I‚Äôve known several factors of my diet contribute to this ‚Äď namely, bread, alcohol, and simple carbs. These don‚Äôt make up a large portion of my diet, but I think over many years of consistent consumption, even in moderate doses, they have had a negative impact on my life.


The health challenge provided an opportunity to take stock of this and motivation to eliminate them from my diet, even for a short time. Similar to my physical shape, my mental state has been feeling more sluggish over the years. I’ve often suspected that the aforementioned foods and lack of consistent exercise are contributing factors to this hazy mental state.


The health challenge was a great motivating factor to truly understand the effect of diet and exercise on my mind. The results have been as expected ‚Äď illuminating and exciting."

‚ÄčJohn C.
- ‚Äč‚ÄčSmall Business Owner and Author

“I liked the fact that you were holding me accountable."

I needed a challenge and I like the fact that you were holding me accountable by asking how I was doing during the challenge. ‚ÄčWhen I saw you were doing the challenge yourself with no drinking , I gotta say that‚Äôs what truly grabbed my attention.

‚ÄčSummer B.
- ‚ÄčMom and Nursing Student
health challenge

Sign up ends Sunday, 12/1 at 11:59pm ET

‚ÄčMore fun with friends! Share the challenge

‚ÄčReggie Wilson

Founder of Fit for Freelance

A Quick Note From Your ‚ÄčCoach


I'm Reggie. I created Fit for Freelance with the mission to improve entrepreneurs' productivity and health so they enjoy the reasons they work.


‚ÄčI figured most people would love to experience exactly how their health choices help them feel great and work better.


‚ÄčThis challenge is ‚Äčthe first step to empower you in your goals and business so you spend more time doing things with the people you love. I think it's somewhere between "eye-opening" and ‚Äč"LIFE-CHANGING," ‚Äčand the data and testimonies agree. What results will ‚Äčyou‚Äč earn?‚Äč‚Äč‚Äč‚Äč

‚ÄčI'm honored to serve our community.




‚ÄčSome Experience:

  • Public health nutrition educator, worksite wellness consultant, and certified personal trainer who ‚Äčcoaches the mindset that gets clients results‚Äč ‚Äč‚Äč‚Äč
  • Graduate Certificate in Positive Behavior Support- intervention ‚Äčcoaching to replace challenging behaviors with ‚Äčpositive ones
  • Freelance medical education writer simplifies the ‚Äč‚Äčwhat, why, and how of ‚Äč‚Äčmedical science and research for clients
  • ACE ‚ÄčOrthopedic Exercise Specialist for posture and back, shoulder, and knee injuries
  • Master of Science degree in Medical Sciences

I Can't: The Stories We Tell Ourselves
(click to read why you can definitely do this)

‚ÄčI Can't; I'm lazy

‚ÄčI Can't; I don't have time

‚ÄčI Can't; afford to/ don't want to give you money

‚ÄčI Can't;‚Äč I'm not an entrepreneur

‚ÄčI Can't; ‚Äčgive up bacon, pie, pizza, margaritas, tacos, Oreos, and beer

‚ÄčI Can't; ‚Äčcommit. I'm afraid I'll cheat

‚ÄčI Can't; I've never kept a resolution for more than 2 weeks/ the challenge is too long/ I'm too old

‚ÄčI Can't; I have a wedding/ birthday/ ‚Äčevent/ vacation /family in town / sports/ holiday/ tough moment at work coming up

‚Äč‚ÄčI Can't; ‚Äčdeal with a bunch of annoying follow ups!

‚Äč‚ÄčI Can't; ‚Äč‚Äčit's too much for me right now

‚ÄčSo are you in? Or will it be more of the same for you?

do best work as entrepreneur

‚ÄčWhat You Get for FREE 
(Optional, fully returned, no questions asked $‚Äč325 accountability deposit recommended) 

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    Clearly defined objectives, dates, and accountability to keep your commitment to yourself
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    ‚Äč‚ÄčGroup support from exclusive Facebook group for challenge members
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    Encouraging Facebook live coaching sessions highlighting success, strategies,  and gratitude
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    ‚ÄčChecklist calendar to review your purpose and progress each day
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    ‚ÄčPre- and post- surveys to track your success

‚Äčbuild confidence, feel great, and work better when you say YES to YOU!

‚ÄčDawg. It's free tho.

Frequently Asked Questions

‚ÄčWhy 28 days, ‚Äčaren't most challenges shorter?

‚Äč‚ÄčWhy count how much alcohol I drink?

‚ÄčCan I do this if I'm not an entrepreneur?

‚Äč‚Äč‚ÄčWhy 3+ servings of fruits and vegetables?

‚Äč‚ÄčCan I choose a different diet?

‚ÄčWhat does 20 minutes of self improvement mean?

‚Äč‚Äč‚ÄčWhy 30+ minutes of exercise/day?

‚Äč‚ÄčWhy so much water?

‚ÄčYou call this a challenge?? I want something harder!

‚ÄčWhat ‚Äčexactly are the next steps?

‚Äč‚ÄčGot more questions?

‚Äč7 ‚Äčencouraging answers to "If you were to recommend this challenge to your best friend, what would you say?"

  1. I did this challenge, and I really liked it. Reggie checked in multiple times with me, and held me accountable when I was nonchalant about it. -Markietta H.
  2. This is a great challenge to start a reset on your lifestyle. Take everything day by day and always try to do something just a bit better. -Brett G.
  3. ‚Äč‚ÄčJust go all in with the challenge. Many of the key points I could do while on the road shooting a documentary so you can do it too! -Angel E.
  4. ‚Äč‚ÄčIt‚Äôs super simple -Marisa A.
  5. Just stick to the plan as best you can and you will feel great. -Marcia S.
  6. ‚Äč‚ÄčYou've GOT to try this! With an excellent moderator, supportive groups members, and a little will power you will be amazed at your success. You'll probably want to do it again! Alexandria S.
  7. Hey girl, you should invest in yourself by joining this challenge. It's not invasive but you know you will have people behind you wanting you to succeed. What do you have to lose? -Nadia A.

P.S.: That's all there is to it! Still procrastinating under the guise of "research?" Don't be like that. Sleep on it, think it through- but not too long! This class closes 11/10 at 11:59pm ET, then we both have to wait to see if I'll do another one.

You sure are interested though... you're ready for a change, and this challenge is a great way to make it happen. Hope you join!


‚ÄčWhile you wait, or if we're ‚Äčbetween sign up periods, you can download the calendar with no dates. Click the calendar below to open in a new window.

habit tracker for entrepreneurs

Copyright 2019 by Fit for Freelance, ‚Äča Wilson Medical Writing LLC brand